Ferragamo’s fall-winter 2026 campaign puts the focus on footwear this season. The house has long photographed screen icons surrounded by …
SourceFerragamo’s fall-winter 2026 campaign puts the focus on footwear this season. The house has long photographed screen icons surrounded by …
Source
Ferragamo’s fall-winter 2026 campaign puts the focus on footwear this season. The house has long photographed screen icons surrounded by shoes, and this campaign updates that tradition with a present-day charge.
Photographer Johnny Dufort captures Anok Yai and Vittoria Ceretti inside grand interiors: glossy floors, mirrored walls, sweeping staircases, and rows of heels stretching into the distance.
Ferragamo Fall/Winter 2026 Campaign
Anok commands a frame, seated on artist Willie Cole’s 1994 chair built entirely from shoes, dressed in sharp red leather with pointed pumps to match. Later she reappears in liquid gold tailoring, a sculpted handbag and sleek heels completing the look.
Vittoria shows off a metallic gold gown, then in a warm orange knit paired with a gray skirt and quilted blue Varina flats.
Creative director Maximilian Davis uses the campaign to revisit house signatures with a cleaner, more graphic eye. A stiletto nods back to a 1954 silhouette. The Opanka reworks an architectural sole first developed in 1957. The quilted Varina brings texture into the mix.
Stylist Lotta Volkova builds the Ferragamo wardrobe on contrast with fluid satin against glossy leather, strong shoulders next to soft color, precise accessories cutting through the drama. The new Cara bag and the East-West Hug bag keep the collection tethered to craft.
Maximilian Davis has been building a full-year narrative for Ferragamo, and Christy Turlington’s turn in the spring 2026 campaign is where it started.
